Danise Lopes is the Head of Global Trademark Team at Bates & Bates,  specializing in trademark law and strategic leadership. With a distinguished career spanning pivotal roles at multinational corporations including The Coca-Cola Company and Jacuzzi Brands, she brings extensive expertise in intellectual property management and a track record of delivering impactful global results.

As former Head of Intellectual Property at The Coca-Cola Company, she crafted robust IP policies and managed operations to fortify the company’s global trademark portfolio. At Jacuzzi Brands, she further refined her skills in navigating complex IP landscapes, ensuring the protection and strategic utilization of intellectual property assets.

Strategic Leadership and Advisory Role: As a trusted advisor to C-suite executives and department heads, Ms Lopes offers strategic counsel informed by deep legal insight and commercial acumen. Her leadership extends to shaping IP strategies that align with corporate goals, driving efficiency, and safeguarding brand integrity in competitive markets.

Team Mentorship and Project Management: Renowned for my leadership prowess, Danise excels in mentoring and training teams to execute high-stakes projects within stringent timelines and budgets exceeding $50M. Her emphasis is fiscal responsibility and operational excellence, ensuring seamless execution and client satisfaction.

Danise has worked both in-house and in private practice in the UK and South Africa. In private practice, she worked with clients such as Mars Inc, Ford and football teams Celtic and Rangers. She was also global Head Of Trademarks at Reckitts [formerly Reckitt Benckiser].